Dr. Mishra in his endeavor to explore entrepreneurial capability, as a Director of Consulting Firm along with three professors had taken over the management of one Engineering College in 2005. The engineering college (Jagannath Institute for Technology & Management (JITM), Paralakhemundi) located in a remote rural area of the poorest district of Orissa, is All India Council for Technical Education (AICTE) approved. At that time, it had seven academic departments and 420 seats, and was faced with reduced intake, poor academic performance and placement problems. Dr. Mishra has taken it as a mission of life and real time personal social responsibility to turn around this college and place it at a national level through qualitative improvement in curricular, co-curricular and extra-curricular activities.
Dr Mishra’s career started in the corporate sector, where he has worked for over 18 years in various positions, the most noteworthy of them being in the Marketing Department at Hindustan Petroleum Corporation Ltd., India (a fortune 500 MNC), The Industrial Development Corporation of Orissa Limited, India and at Kinhill Engineers Pvt. Ltd., Melbourne, Australia. The responsibilities included branding, strategy, pricing, quality control, CSR issues and finally Industrial Relation problems. This provided an analytical framework and expertise to comprehend the existing problems and issues and anticipate the future threats.